B.S. Sport Management
120
Credit Hours
75%
Max Transfer Credit
Class Type
100% online, 6 & 12-week courses
Next Start Date
Apr 1, 2024
Cost Per Credit

Get in the game with an online sport management degree

Sports is big business and the business is changing rapidly. According to the Business Research Company, today’s global sports industry is worth over $500 billion and growing. Rapid digitization, emergence of e-sports and the globalization of the sports industry have created a massive demand for professionals who are able to shape the future of sports. The B.S. in Sport Management major provides big-league career opportunities for sports-minded individuals with a head for business. You’ll learn how essential business concepts translate to the sports industry and open the door to a variety of roles.

Program Availability

On Site

Accredited Online University

Nearly 80% of our students take online courses.

Real-World Practitioners

Benefit from the experience of sport management professionals

Relevant Curriculum

Prepare to tackle the sport management challenges of today and tomorrow

Program Overview

Build your leadership skills and style to excel in the sports industry

Franklin’s sport management curriculum unites sport science research and sport industry theory with the practical knowledge of sport management in order to enhance your understanding of sport business concepts and techniques so that you can achieve results when working with athletes. You’ll get a comprehensive introduction to the coaching profession at various levels including high school, club, youth, recreational and intercollegiate college programs. 

In addition to the focus on athlete performance, you’ll also learn what it takes to establish a sport club organization. You’ll learn to develop, manage, and sustain a highly organized club by creating a business plan and a mini-grant proposal. 

You’ll also examine the leadership role in management and responsibility of leaders in sports. In addition to analyzing various leadership styles and techniques, you’ll also get insight into the unique challenges associated with leading people in sports. 

Learn to maximize the impact of fundamental business principles  

Franklin’s B.S Sport Management curriculum conveys essential concepts from the functional areas of business within a sports context. You’ll learn marketing as it applies specifically to the sports industry including sponsorships, licensing, global issues and after-marketing techniques that are common to sports promoters. You’ll also explore the legal, ethical and social issues related to sports information. In addition, you’ll acquire the knowledge you need to manage athletic programs in schools, colleges, community centers and other venues including how to navigate legal, ethical and social issues related to the NCAA, NAIA and OHSAA. 

Supplement your online coursework with required field experience

Put your knowledge to the test and get practical experience with an on-site field experience at an organization of your choice. Tailor your degree to your ultimate career ambition with an internship in a school district, college or university or even a minor or major league franchise. You’ll build on-the-job skills under the direction of an on-site supervisor and a Franklin faculty member. In the past, students have pursued ticketing opportunities with the Cincinnati Reds and event planning with the Dayton Dragons.

Earn your degree from a university built for busy adults

Earn your degree on your terms by taking classes 100% online. Accredited and nonprofit, Franklin was built from the ground-up to satisfy the needs of adult learners. Our seamless transfer process and team of academic advisors will help ease your transition to becoming a student, while our flexible course schedules help to balance your education with work, family and life. Get started on your future today.

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Future Start Dates

Start dates for individual programs may vary and are subject to change. Please request free information & speak with an admission advisor for the latest program start dates.

Spring 2024
April
1
Recommended Register By:
Mar 22
Summer 2024
May
20
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May 10
Summer 2024
July
1
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Jun 21
Fall 2024
August
19
Recommended Register By:
Aug 9
Fall 2024
September
30
Recommended Register By:
Sep 20
Fall 2024
November
11
Recommended Register By:
Nov 1
Spring 2025
January
6
Recommended Register By:
Dec 27
Spring 2025
February
17
Recommended Register By:
Feb 7
Spring 2025
March
31
Recommended Register By:
Mar 21

Your Best Value B.S. Sport Management

Choose Franklin's B.S. Sport Management and get a high-quality degree that fits your life and budget. 

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57
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Curriculum & Course Descriptions

120 Semester Hours
Fundamental General Education
English Composition
ENG 120 - College Writing (4)

In this course, students acquire the writing competencies necessary for completing analytical and argumentative papers supported by secondary research. A variety of assignments, beginning with personal reflections, build upon one another, as students develop ideas that respond to, critique, and synthesize the positions of others. Students systematize and organize knowledge in ways that will help them in all their courses. The course also emphasizes the elements of critical reading, effective writing style, appropriate grammar and mechanics, clarity of language, and logical and cohesive development. It culminates in submission of an extended, documented research paper.

Mathematics
MATH 215 - Statistical Concepts (4)

This course introduces you to statistics with applications to various areas. The course covers both descriptive and inferential statistics. Topics included are: sampling techniques, data types, experiments; measures of central tendency, measures of dispersion, graphical displays of data, basic probability concepts, binomial and normal probability distributions, sampling distributions and Central Limit Theorem; confidence intervals, hypothesis tests of a mean, or a proportion for one or two populations, and linear regression.

Choose either MATH 140 Introduction to Quantitative Reasoning or MATH 150 Fundamental Algebra as the prerequisite. Course can count as a University Elective.

Social and Behavioral Sciences
ECON 210 - Introduction to Microeconomics (4)

An introduction to economic theory involving the examination of how decision making by firms and individuals is shaped by economic forces. Emphasis is placed on demand, supply, market equilibrium analysis, and basic market structure models. The invisible hand as the driving force for economic decisions as well as market externalities are discussed. The class concentrates on providing a balanced approach to studying economic agents' behavior and the global implications and outcomes.

POSC 204 - American Government (3)

The course examines the complex political and legal environment of public administration. Students learn how politics, law, and the structure and principles of American government impact citizens, public policy, and the administration of public and nonprofit organizations. Students apply fundamental political theories and administrative law principles in administrative contexts. Students pursuing the Public Administration major should take this course prior to beginning their specialization course work.

Science
SCIE 210 - Understanding Science: Principles, Practice, & Theory (2)

This course is an introduction to the major themes, processes, and methods common to all scientific disciplines. The student will develop the critical thinking skills necessary to analyze and evaluate all kinds of phenomena, scientific, pseudoscientific, and other. The focus is on the nature of science so students will develop an understanding of how science works and develop an appreciation for the process by which we gain scientific knowledge.

SCIE 244 - Foundations of Anatomy & Physiology (4)

This course is designed for students interested in the allied healthcare professions. The course focuses on the fundamental concepts of anatomy and physiology that are necessary to be successful in any allied healthcare program. This course can be used to fulfill the general education science with a lab requirement, however, it is not recommended for students outside the allied health professions.

Arts & Humanities

4 credits from the following types of courses:
Choose from the Art, English Literature, Fine Arts, Humanities, Music, Philosophy, Religion or Theater disciplines.

HUMN 211 - Introduction to Critical Ethics (2)

Critical Ethics uses critical thinking to get around the limitations of personal belief and indoctrination to get to what ought to be done and why to improve the human condition. Accordingly, the goal of this course is to help the student improve his/her ethical analysis and evaluation skills to help the student do the thing that must be done, when it ought to be done, using critical thinking.

Additional General Education
PF 121 - Basic Learning Strategies (2)

This course prepares students to be successful lifelong learners both academically and in their chosen careers. Franklin courses require a high level of self-directed learning and focus on the skills required in the workplace and the classroom that are easily transferrable between the two environments. The course includes strategies for time management, goal setting, reading comprehension, and advancing communication skills, including the use of electronic tools to participate in virtual environments.

OR PF 321 - Learning Strategies (2)

This course prepares students to be successful lifelong learners both academically and in their chosen careers. Franklin courses require a high level of self-directed learning and focus on the skills required in the workplace and the classroom that are easily transferable between the two environments. The course includes strategies for advancing communication skills, including the use of electronic tools to participate in virtual environments. The assignments and activities in the course are created to closely simulate teamwork found in the workplace.

COMM 150 - Interpersonal Communication (4)

By using applied critical and creative thinking, students in this course will develop a set of communication skills that will enhance their personal and professional relationships and endeavors. This course will focus on skill development in key areas such as self, perception, listening, verbal messages, conversations, relationships, conflict management, persuasion, and presentation skills.

OR SPCH 100 - Speech Communication (4)

This basic public-speaking course intends to improve the student's ability to think critically and to communicate orally. Theory and practice are provided in various speaking situations. Each student is required to speak before an audience, but class work also involves reading, gathering and organizing information, writing, and listening.

PF 106 - Introduction to Spreadsheets (1)

This course focuses on using spreadsheets to solve business problems.

ENG 220 - Research Writing: Exploring Professional Identities (4)

This is an intermediate course focusing on the composition of research papers. Students in this course prepare to be active participants in professional discourse communities by examining and practicing the writing conventions associated with their own fields of study and work. By calling attention to the conventions of disciplinary writing, the course also prepares students for upper-division college writing and the special conventions of advanced academic discourse. Course activities include three extended research papers, semi-formal writing addressing interdisciplinary communication, and readings fostering critical engagement with disciplinary conversations.

COMM 205 - Professional Communication (2)

In this course students will learn how to apply principles of intelligent visual design to professional communication and self-presentation. The focus will be on helping students reframe how to look outward to the professional world, and how to get professionals to view them as great employees and collaborators. How do you seek information to better understand organizations and professional opportunities? How do you present yourself to employers or prospective clients? Throughout the course students will receive professional mentoring and participate in an informational interview. Students will enhance their skills in impression management and communication through social media such as Linked In, blogs, and digital portfolios. Each assignment is tailored to fit the students? professional goals and career path. This course is intended for all academic majors.

Major Foundational
BSAD 110 - Business Principles (4)

An introductory business course that helps students learn business terminology and provides preliminary study into the areas of economics, global business, ethics, business ownership, business management, human resource management, marketing, accounting and finance.

BSAD 220 - Business Law (4)

A study of the everyday legal problems encountered in business with emphasis on the areas of legal procedure, contracts, agency, employment law, business organizations and torts, with cases relating to these and other areas.

HRM 300 - Human Resources Management (4)

This course is an introduction to the human resources function and related elements and activities. The course outlines the roles and functions of members of the human resources department, as well as educating others outside human resources, in how their roles include human resources-related activities. The student will learn about the evolution in human resources management as we know it today. Emphasis is placed on the modern day importance of HRM and the new ?corporate view? of the function. Additionally, the student will be exposed to the view of HRM from the perception of both management and subordinate employees. The importance of maintaining fair and equitable compensation and benefit programs will be discussed. The student will be exposed to practical situations and problem solving regarding areas of employee counseling, discipline, and termination. Equal Employment Opportunity will be discussed in order for the student to understand its need, importance, and the legal issues surrounding it. Other critical areas of training and development, staffing, and strategy will also be explored.

MGMT 312 - Principles of Management (4)

This course explores the basic concepts and processes of management. Students will explore the functional roles and processes of planning, leading, organizing, and controlling comprising the manager role. Students develop skills related to the manager function that are required in today's competitive environment.

MKTG 300 - Marketing (4)

Theory, strategies and methods are foundational to the informed practice of marketing. Students investigate the importance of marketing to an organization or cause, the interrelationship of the difference phases of marketing, the marketing of goods versus services, analysis and identification of markets, pricing strategies and digital marketing tactics.

ACCT 215 - Financial Accounting (4)

This course is an introduction to accounting, emphasizing how general-purpose financial statements communicate information about the business corporation's performance and position for users external to management. Approximately one third of the course emphasizes how the accountant processes and presents the information and includes exposure to recording transactions, adjusting balances and preparing financial statements for service and merchandise firms according to established rules and procedures. The balance of the course examines major elements of the statements such as cash, receivables, inventory, long-lived assets, depreciation, time value of money, payroll, bonds, and other liabilities and stocks. Concepts of this course are applied to ACCT 225 (Managerial Accounting). Students are advised to avoid any time lapse between these two courses.

FINA 301 - Principles of Finance (4)

This course is designed to survey the field of finance and provide the foundation for more advanced finance coursework. Topics include sources of business and financial information, financial statement analysis, the time value of money, the nature and measurement of risk, financial institutions, investments and corporate finance.

Major Area Required
EXS 203 - Contemporary Issues in Sport (3)

This course is designed to look at sport and its role in society and the influence of society on sport in the areas of preparation for life, deviance in sports, coach?s role, gender, race and ethnicity, class relations and social mobility, sports and the economy, sports and the media, sports and politics, and sports and religion.

SPM 207 - Principles of Sport Management (3)

This course provides an introduction to the sport management field including career opportunities. Topics covered include knowledge and skills related to planning, organizing, directing, controlling, budgeting, and leading a sport-related organization.

SPM 210 - Introduction to ESports (3)

The course examines the development of esports and its current state in order to better understand professional gaming from different technological, management, cultural, and economic perspectives. The course explains the most important actors in professional gaming and examines different models for esports ecosystems. The course seeks to help students appreciate the diversity and complexity of esports and identify areas of interest to them.

SPM 306 - Sports Marketing (3)

Through this course, students will gain an understanding of the special nature of the sports market. The course includes a combination of knowledge and skills related to the promotion, selling, and advertising of services and/or products within sports and physical activity industries.

SPM 320 - Sports Communication and Public Relations (3)

This course provides the student with the variety of media in which to disseminate sports Information. It explores ethical, legal, and social issues relating to the sports information field.

SPM 351 - Sports Law (3)

This course provides information into the legal issues related to the sports field. Topics will cover the time frame from amateur through professional sports. Basic legal principles affecting the management of recreation and sports programs, liability and risk assessment of those programs will be covered.

SPM 423 - Sport Facility and Event Management (3)

Sport Facility and Event Management covers the changing nature of administration of health, physical education, and recreation programs; administrative relationships, administrative setting; physical plant; purchase and care of supplies and equipment; legal liability; insurance management; and professional and public relations.

SPM 430 - Sales, Sponsorship and Revenue in Sport (3)

This course will provide a more detailed discussion of sport promotion and sales management. Students will gain an understanding or sponsorships, licensing, global issues, and after-marketing techniques that confront the modern-day sports promoter.

SPM 450 - Principles of Sport Administration (3)

This course provides the student with the knowledge and skills necessary to manage athletic programs in schools, colleges, community centers, and other venues. It explores ethical, legal, and social issues relating to following the various standards such as NCAA, NAIA, OHSAA, and others. The course will also explore such areas as specific organizational management and structures, communication techniques, insurance and transportation issues.

SPM 470 - Leadership in Sport (3)

This course will examine the role and responsibility of leadership in the area of sports. An emphasis will be placed on leadership styles, techniques, leadership's role in management, and issues and problems in leading people in sports.

SPM 491 - Sports Studies Capstone (4)

The purpose of the Sport Studies Capstone is to apply previously acquired knowledge during undergraduate major courses to create a personalized e-portfolio and Senior Capstone Project. Students will obtain key information regarding possible career options within the sport management or exercise science industries that can be applied towards future job related goals. Various career tools will be explored and applied as part of the learning process, including the creation of an eportfolio which utilizes various artifacts to market to future employers. Sport Management and Exercise Science students are required to take this course, SPM 491 or EXS 491 Sport Management or Exercise Science Internship for graduation.

OR EXS 491 - Field Experience for Exercise Science & Sport Management (4)

The student supplements theoretical classroom knowledge with practical, on-the-job experience in the Wellness & Fitness, receiving close supervision and comprehensive evaluation for credit purposes by employers and faculty. Students are responsible for selecting an appropriate employer to complete a minimum of 80 hours of work during the duration of this course. This course has additional conditions for registration and requires the approval of the Program Chair. Students have the option to choose this course or SPM 491 Sport Studies Capstone to fulfill their degree requirements.

University Electives

18 credits from the following types of courses:
Any undergraduate courses offered by the University except developmental education courses.

Optional Focus Areas

The University Electives requirement allows students to select any undergraduate courses (except developmental general education courses) to meet the required degree hours. The Program Chair has provided the following suggested optional focus areas to help guide course selection for these degree hours. Please note these are not required courses and students are not limited to these courses. The recommended focus areas are intended to assist with long term professional goals and provide elective options that align with industry specific interests.

OR

Recreational Program Management and Coaching:

EXS 201 - Designing Exercise Programs (3)

This course is an introduction to exercise program design. It will review general principles for designing exercise programs for apparently healthy individuals and individuals with physical disabilities. Strategies to improve exercise compliance and adherence will be included. Legal issues in the designing of exercise programs will be addressed.

EXS 204 - Introduction to Sports and Exercise Psychology (3)

This course introduces you to sports and exercise psychology theories, research, and selected applications of those theories and research. Topics include, but are not limited to, motivation, team dynamics, improving performance, and challenges/transitions in sport. You will also learn how to apply sports psychology concepts to professional, personal, and social contexts.

HEA 152 - Wellness (3)

This course is designed to assist students with making intelligent decisions throughout life in order to achieve an optimal level of wellness. Emphasis will be placed on the wellness concept and its relationship to fitness, nutrition, self-esteem, and stress management. The areas of catastrophic diseases, aging process and medical consumerism will be covered.

PUAD 420 - Government & Nonprofit Budgeting (4)

Students learn fundamental budgeting, accounting, and financial management concepts and techniques necessary for planning, analysis, and decision making in government and nonprofit organizations. Students also examine the competing values and politics that underlie and impact the budget process and financial decisions. Finally, students apply skills for effectively communicating financial analysis methods and conclusions with colleagues, elected officials, the media, and the public.

SPM 300 - Coaching Methodologies I (3)

This course is a comprehensive introduction to the coaching profession. Emphasis is placed on sport at the high school and serious club levels. Consideration is also given to coaching at other levels, such as youth, recreational, and intercollegiate sport programs. The primary goal of the course is to develop and enhance students' knowledge and understanding of concepts and techniques of coaching and their application to achieving important objectives in working with athletes. The course and textbook combine sport science theory and research with the practical knowledge and methods of expert coaches in the five essential categories of coaching education and professional practice.

SPM 310 - Recreation and Club Sport Management (3)

This course will explore the principles and procedures necessary to establish a sport club organization. An emphasis will be placed on creating a sport club business plan, and constructing a mini-grant proposal. Students who learn this information will be enabled to develop, manage, and sustain highly organized, professional, and structured clubs.

HRM 302 - Training & Development (4)

This course covers the theories and techniques of training and development from strategic and operational perspectives. Emphasis is placed on employee needs assessment, program design, implementation and evaluation. Learning theories and long-term development for global competitiveness are discussed.

OR

Sports Marketing:

MKTG 320 - Advertising & Promotion (4)

A study of fundamental principles and practices of advertising that emphasizes the development of a creative strategy and the decision-making process for the recommendation, implementation, and evaluation of a promotional campaign in support of the organization's strategy.

MKTG 330 - Marketing Behavior (4)

An understanding of consumer decision processes is developed through application of the behavioral sciences. Organizational decision-making processes are also considered. The implications of these processes are also considered in relation to marketing, organizational strategies, and decision-making.

MKTG 332 - Marketing Research (4)

Students develop an understanding of the theories and techniques of planning, conducting, analyzing and presenting market studies. Students will study different methodologies with emphasis on primary research including questionnaire design.

MKTG 340 - Digital Marketing (4)

Students investigate and evaluate various digital marketing and communication strategies and tactics. An emphasis is placed on critical evaluation skills, as well as social media, search marketing, websites, email, and the evaluation of digital marketing initiatives. Students create a full digital marketing plan for a real-world company.

COMM 105 - Digital Design (1)

This course starts with principles of good design relevant for print and ends with active learning through the prepress creation of professional communication items like fliers, posters, and brochures. It includes digital prepress techniques and orientation to software used by industry practitioners for layouts. Please note that access to the Adobe Creative Cloud version of InDesign is required for this course.

COMM 241 - Media Design (3)

This course teaches the theories and practices of typography, headline writing, visual design principles, and layout for professional communication in traditional and new media formats. Practice in content selection and editing is also included.

GRPH 200 - Digital Image Design, Editing, and Compositing (4)

This course provides students with instruction in graphic and image editing software that is widely used in the photography and graphic design fields. The hands-on projects will use image editing tools, selections, layers, color adjustments, local and global tonal adjustments, shapes, and filters to enable students to be able to understand current postproduction techniques for both photography and graphic design applications. These skill sets are basic digital literacy skills for today?s creative workers, and this will be a necessary support for GRPH 210 and GRPH 317.

OR

Sport Performance and Fitness Business Ownership:

ENTR 395 - Foundations of Entrepreneurship (4)

Foundations of Entrepreneurship is an introductory course that examines the theory, practice, and tools of entrepreneurship. Various entrepreneurship structures and how such structures result in different unique pathways to success are explored. Students will focus on the importance of developing an entrepreneurial mindset as they assess their individual values and determine their affinity for entrepreneurial thinking, while also reviewing the risks and rewards of entrepreneurial businesses in the context of their chosen entrepreneurial philosophy. Finally, students will identify and evaluate opportunities for new ventures, and consider a strategic approach for successful business plan development.

ENTR 400 - Commercialization of Entrepreneurial Products & Services (4)

This course examines the techniques for the commercialization of the products or services offered by the entrepreneur. Students will be taught how to measure the realistic demand for their product or service. Primary and secondary marketing, including research, will be emphasized and addressed. Students will learn how creativity transitions to innovation. Value propositioning, branding, and pricing will be significant topics of discussion. In bringing products to market, students will be taught how to make use of cost-effective, cutting edge tools such as social media.

ENTR 420 - Managing Micro Business & Generating Funding (4)

This course covers the critical role of effective leadership in the successful growth of a new business entity. Students learn logical approaches to recruiting and leading an effective team. Focus will also be on all aspects of entrepreneurial finance and funding. Students learn how to make use of a standard accounting software package. Also covered are the fundamentals of raising capital, both debt and equity. Building on previous financial training, students learn the unique characteristics of analyzing small business financial statements with an eye toward potential valuation. Finally, asset acquisition and wealth strategies will be a topic pertinent to all who desire to pursue an entrepreneurial venture.

MGMT 440 - Organizational Culture & Performance (4)

This course focuses on the relationship between an organization's culture and its performance. The challenges and opportunities presented to both leaders and followers in adapting to and implementing organizational cultural change are addressed in this course. The impact culture has as a mediating factor between a leader's style and the effective performance of an organization is examined in this course.

MKTG 320 - Advertising & Promotion (4)

A study of fundamental principles and practices of advertising that emphasizes the development of a creative strategy and the decision-making process for the recommendation, implementation, and evaluation of a promotional campaign in support of the organization's strategy.

ACCT 225 - Managerial Accounting (4)

The study of management accounting for internal reporting and decision-making. The course introduces a business-management approach to the development and use of accounting information. Major topics include cost behavior, cost analysis, profit planning and control measures. Accounting for decentralized operations, capital budgeting decisions, and ethical challenges in managerial accounting are also covered.

OR

Athletic Administration and Sport Leadership:

SPM 310 - Recreation and Club Sport Management (3)

This course will explore the principles and procedures necessary to establish a sport club organization. An emphasis will be placed on creating a sport club business plan, and constructing a mini-grant proposal. Students who learn this information will be enabled to develop, manage, and sustain highly organized, professional, and structured clubs.

SPM 300 - Coaching Methodologies I (3)

This course is a comprehensive introduction to the coaching profession. Emphasis is placed on sport at the high school and serious club levels. Consideration is also given to coaching at other levels, such as youth, recreational, and intercollegiate sport programs. The primary goal of the course is to develop and enhance students' knowledge and understanding of concepts and techniques of coaching and their application to achieving important objectives in working with athletes. The course and textbook combine sport science theory and research with the practical knowledge and methods of expert coaches in the five essential categories of coaching education and professional practice.

HRM 400 - Performance Management (4)

This course uses a systems perspective to identify, select, develop, and evaluate solutions to document and improve the performance of individuals, groups, and organizations. Students will learn how to analyze performance problems and make recommendations at the employee, job, and organizational level that will assist the organization and its employees in achieving organizational goals and managing change. Students will also learn how to bridge the gap between organizational strategy, individuals, and departments.

MGMT 325 - Organizational Behavior (4)

This course focuses on the organizational processes and theoretical constructs related to organizational behavior. The roles of leaders, followers, and teams, and their influence on the culture and performance of an organization are addressed through the analysis of key organizational behavior concepts and related cases. Topics will include: values, perception, attitudes, assumptions, learning, motivation, conflict, diversity, and change.

MGMT 470 - Organizational Leadership (4)

Leadership is the ability to influence people towards a goal. This course will focus on the key factors and theories in leadership. You will develop skills to navigate your organization and determine how effective leaders or followers influence and motivate others in their organization. Students will build a foundation upon which to build lifelong learning practices for leadership development using both theory and application.

BSAD 220 - Business Law (4)

A study of the everyday legal problems encountered in business with emphasis on the areas of legal procedure, contracts, agency, employment law, business organizations and torts, with cases relating to these and other areas.

Additional Requirements

All students are required to pass College Writing (ENG 120), and either Basic Learning Strategies (PF 121) or Learning Strategies (PF 321) prior to enrolling in any course at the 200 level or above. Students who enroll at Franklin with 30 or fewer hours of transfer credit are required to pass PF 121 Basic Learning Strategies in place of PF 321 Learning Strategies. Interpersonal Communication (COMM 150) or Speech Communication (SPCH 100) must be taken prior to enrolling in any course at the 300 level or above. Students must also meet the University algebra competency requirement.

Academic Minors

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B.S. Sport Management Program Details

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Career Opportunities

Franchise Manager

Franchise managers are responsible for planning a team’s budget, working with coaches and athletes to ensure the availability of necessary training and hiring and firing athletes.

Athletic Director

Athletic directors work at schools and universities to oversee coaches and staff members associated with athletic programming. 
 

Sport Operations Manager

Sport operations managers support the competitive experience by conducting and overseeing  financial and budgetary operations for an organization or facility. 

Facilities Director

Facilities directors are responsible for the management and operation of a physical building including managing staff, an operating budget, maintenance and construction.

Sports Broadcaster

Sports broadcasters entertain fans by sharing their commentary and analysis on a sporting event. Broadcasters work in a variety of media channels including, radio, television or internet.

Sports Information Director

Sports information directors are employed by colleges and universities in a public relations role specializing in providing sports-related information (game results and statistics) to fans and the general public.

Sporting Event Manager

Sporting event managers manage event-related services including budget, promotion, set up and operations logistics. 

Employment Outlook

13%

From 2021-2031, jobs in Sport Management are expected to increase by 13%

All Occupations

2021
726,590 jobs
2031
822,535 jobs
Show Details >

Agents and Business Managers of Artists, Performers, and Athletes

2021
23,775 jobs
2031
25,973 jobs

Athletes and Sports Competitors

2021
16,055 jobs
2031
17,911 jobs

Coaches and Scouts

2021
272,804 jobs
2031
304,765 jobs


Source information provided by Lightcast.

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